New Minoyaki with specialized clay
“Toki” which has a simple texture showing through the glaze and the “likestone” which has the form and texture just like real stone. Both of them are Housen-gama’s original brands made from their specialized clay.
Since the beginning of the company in 1980, Housen-gama handled ceramics for commercial use such as making bowls for major food chains. In 2001, as the market was shrinking, second-generation president, Yoshitake Kitamura, decided to make an original product.
“Such as a potter who goes to the mountains to find a particular soil, or crushes stones gathered at a riverside to mix them for a particular blend, I wanted to try the same as the potter but on a bigger scale”, said Kitamura.
Blending clay wasn’t so easy. Usually the potter buys clay from a company who professionally blends, so it was hard for us to make clay from scratch without having knowledge nor the technique. “Soils and stones mix together but if the blend is not good, you cannot form the clay. Too many stones make clay hard and easy for it to crack. Too much soil makes potteries melt during the firing process.” The goal was to make original clay. “HOUSEN-NENDO” their original clay launched after 3 years of trial and error. Using the clay called, Gairome-nendo(ball clay) and blended with various pottery stones and feldspars from different areas, it completed creating clay resembling the texture of soil.